Of Corn and Segways
Jonah Lehrer on the cognitive benefits of travel:
The good news, at least for those of you reading this while stuck on a tarmac eating stale pretzels, is that pleasure is not the only consolation of travel. In fact, several new science papers suggest that getting away–and it doesn’t even matter where you’re going–is an essential habit of effective thinking. …
When we escape from the place we spend most of our time, the mind is suddenly made aware of all those errant ideas we’d previously suppressed. We start thinking about obscure possibilities–corn can fuel cars!–that never would have occurred to us if we’d stayed back on the farm. Furthermore, this more relaxed sort of cognition comes with practical advantages, especially when we’re trying to solve difficult problems. Look, for instance, at a recent experiment led by the psychologist Lile Jia at Indiana University. He randomly divided a few dozen undergrads into two groups, both of which were asked to list as many different modes of transportation as possible. (This is known as a creative generation task.) One group of students was told that the task was developed by Indiana University students studying abroad in Greece (the distant condition), while the other group was told that the task was developed by Indiana students studying in Indiana (the near condition). At first glance, it’s hard to believe that such a slightand seemingly irrelevant difference would alter the performance of the subjects. Why would it matter where the task was conceived?
Nevertheless, Jia found a striking difference between the two groups: when students were told that the task was imported from Greece, they came up with significantly more transportation possibilities. They didn’t just list buses, trains, and planes; they cited horses, triremes, spaceships, bicycles, and even Segway scooters. Because the source of the problem was far away, the subjects felt less constrained by their local transport options; they didn’t just think about getting around in Indiana, they thought about get-ting around all over the world, and even in deep space.
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The problem, of course, is that most of our problems are local–people in Indiana are worried about Indiana, not the eastern Mediterranean or California. This leaves two options: 1) find a clever way to trick ourselves into believing that our nearby dilemma is actually distant, or 2) go someplace far away and then think about our troubles back home. Given the limits of self-deception–we can’t even tickle ourselves properly–travel seems like the more practical possibility.

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