Tiger Woods Selling Physics Books by Accident

The image provided by Florida Highway Patrol, via The Independent

Every publicist and editor that works in book publishing is all too aware of the placement factor. Flip through a magazine and spot a candid shot of one of your favorite celebrities clutching a copy of Blink or Eat, Pray, Love and it’s a godsend. Sales surge.

In an unexpected twist of good fortune, perhaps the only good fortune to come out of the debacle, Tiger Woods’ downward spiral has increased sales of a physics book that was photographed in his car after he crashed it. The book is Get a Grip on Physics by John Gribbin, a text on the science of physics for the layperson.  The book is seen in the photograph released from the Florida Highway Patrol on the floor of the back of the car with shattered glass strewn around it, almost as if the book itself had exploded through the window.

According to The Independent, the book’s ranking on Amazon went from 396,224 to 2,268 in one day. The Wall Street Journal supports this claim as well. Though a glance at Amazon, both Amazon U.K. and U.S., does not confirm this jump. Currently on Amazon U.K. the book is listed at 45,102 and the title is Get a Grip on New Physics, an edition published in 1999. Amazon in the U.S. turns up Get a Grip on Physics, published in 2003 by Barnes and Noble, but the title is ranked at 12,364.

via Sales Boost for the Physics Book Found in Tigers Car.