The Spotted Pig’s Million Dollar Burger
Image by Adam Kuban via Flickr
No, no, it’s not what you’re thinking. The burger doesn’t cost a million dollars: It MAKES a million dollars. Per year. Yes, the much-adored Roquefort-slathered burger at The Spotted Pig in New York City likely grosses more than a million dollars a year for the hip gastropub, according to Grub Street mathematics. How so? Well, at $17 a pop and the burger meat itself costing a little more than $3 … you get where this is going. I’ve eaten this burger (thrice, actually) and can personally vouch for it despite you now knowing how much of a rip it is. See For Yourself:
1. The Spotted Pig, Cheeseburger: $17
Description: Char-grilled eight-ounce burger with Roquefort cheese and shoestring potatoes
Daily Volume: Approx. 200 orders
Food Cost: 19 percent or $3.25 La Frieda ground beef at $3.99 per pound, or $2 for eight ounces; brioche bun, $0.50; Roquefort cheese, $10 per pound, or $0.50; fries and garnish, $0.25
Yearly Gross: $1,241,000
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That burger is great… the shoestring fries they serve with it are great too. But, if you’re at the Pig, and you’re not getting some weird English dish ala braised rabbit, pork belly, calf’s liver, etc, you’re really missing out.
Totally agree, Ben. Not sure if it’s still on the menu, but the grilled tongue dish I had there was by far the most perfectly executed restaurant dish I’ve had in years.
In response to another comment. See in context »I just had the same type burger yesterday, 8oz pattie, blue cheese, onion straws, shoestring fries, good roll, at Ruby Tuesday’s yesterday for, I believe, $8.99.