Portuguese cable provider offers vuvuzela muting service for World Cup games
Is the incessant bleating of vuvuzelas during soccer World Cup games getting you down?
Call your cable provider and demand the new vuvuzela sound filter! Such a service is being rolled out today by Portugal’s Meo cable TV provider. According to O Globo, Meo has developed a technology through which viewers of World Cup games will be able to select a vuvuzela-muting function via their cable boxes. The technology will be ready for today’s Uruguay-France showdown.
A press release on Meo’s website explains the technology:
This functionality has been achieved via an audio filtering process that allows us to relay two broadcasts, one with native audio, including the sound of South Africa’s iconic stadium instrument, and another broadcast without that sound.
We’ll see how long it takes cable providers in the rest of the world to catch on and stomp on the stadium horns’ blaring. Perhaps players can wear an earpiece with the same sound-filter built in. Now, for the Jabulani-wax to afford extra grip …