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Jan. 8 2010 - 9:30 am | 7,330 views | 1 recommendation | 159 comments

Bra colors on Facebook miraculously cure breast cancer. WTF?

Brassiere

What color is your bra? I don't want to freaking know. (Image via Wikipedia)

A couple days ago, my husband Chris asked me if I knew why his Facebook friends were posting colors — with no further explanation. I said I had no idea what the hell he was talking about, and could he toss me a diaper. Please.

Now I know. And I kinda wish I didn’t.

The color is the hue of your bra. And the whole effort’s to promote breast cancer awareness.

From this gushy article today on Associated Content:

The color postings are intended to create curiosity on what the trend is about. It uses two factors that motivate people, curiosity and sex. After seeing multiple Facebook updates of pink, purple, white and more, people may wonder what the color postings mean. They in turn discover that women are posting bra colors. Possibly finding that titillating, they may want to know why women are doing this. That is when they hit the cause, raising breast cancer awareness.

My problems with this:

1. TMI. I don’t want to even think about your underwear, let alone know its exact shade.

2. The whole premise is a crock. The AC article babbles on,

When someone has found the cause of the bra color updates, they have been made aware. Mission accomplished. Some people may stumble upon a blog or article that spreads breast cancer awareness further. There is then possibility that people will be educated on breast cancer risks, self exams, early detection and more.

WTF? What retard thinks this is a plausible sequence of events? Learning Facebook friend’s bra color > mammography > cure for breast cancer?

I’m vomitously sick of a serious illness like breast cancer being reduced to twee pink ribbons and strollathons. Enough already. Boycott the Facebook color viral trendlet.

UPDATE: The bra-color meme that swept Facebook last week whipped many of us up into passionate debate. If there are three things people feel strongly about, it’s breast cancer, what constitutes activism, and the word “retard.” (I’m sorry. Okay? I’m sorry.)

But what has never been clear is where exactly the whole campaign came from, and who’s responsible for starting it. No one’s stepped forward.

Until now. Who started the Facebook bra color campaign? This young man claims it’s him. His new claim: he’s found the cure.


Comments

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21 T/S Member Comments Called Out, 159 Total Comments
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    • collapse expand

      What cave-dwelling cretin ISN’T aware of breast cancer???

      In response to another comment. See in context »
      • collapse expand

        One more thing: I am VERY offended at “WTF”. I am sure many of us decent, intelligent people are capable of expressing our objections and/or feelings without resorting to the offensive, colorful language, which outrages me much more that typing a color onto my Facebook wall.

        In response to another comment. See in context »
      • collapse expand

        You know what you are a creatin yourself…How dare you undermine any and all ways to raise breast care awareness… Just wait until one day you won’t be able to to go to Victoria Secrets to pick out that pretty femainine bra since you are such a great advocate for breast cancer why don’t you post pictures of what woman looks like after they have had their mastectomy you ignorant condescending twit. Believe me after just undergoing a double mastectomy 3 weeks ago any way some body may draw attention to this issue is worth every minute that you are breathing…

        In response to another comment. See in context »
      • collapse expand

        Once again we can rely on the yuppie extremists to bring down anything that would involve the public to participate in something COMPLETELY HARMLESS. I KNOW from personal experience that anything to make people aware or recognize such a serious, life threatening illness such as breast cancer is ALWAYS GREATLY APPRECIATED!!! So as far as your “sickness” and “WTF” to something as important is this topic…YOU, my ignorant friend, should wise up and realize that your petty boo-hoo’s and protest’s should go to something more useful.

        In response to another comment. See in context »
      • collapse expand

        What is with the name calling. By doing this you are doing nothing but degrading your message. I disagree with you but you are entitled your opinion. However you do not have the right to insult other people and to be perfectly i don’t see the benefit of putting other people down except to make yourself feel like you are better than the rest of us.

        In response to another comment. See in context »
      • collapse expand

        Lisa, Appartently you are the cave dwelling IDIOT! More like the TOWN IDIOT! How dare you try and belittle any way people choose to raise awareness for a great cause! And by the way Lisa I am not wearing a Bra!!! Does that disgust you? I Just recently had a bilteral masectomy for Stage 3 Breast Cancer and I am fighting the biggest fight of my life…So tell me, my husband and 5 yr old daughter how you feel again!!! RETARD!!!!!

        In response to another comment. See in context »
      • collapse expand

        Lisa, Appartently you are the cave dwelling IDIOT! More like the TOWN IDIOT! How dare you try and belittle any way people choose to raise awareness for a great cause! And by the way Lisa I am not wearing a Bra!!! Does that disgust you? I Just recently had a bilteral masectomy for Stage 3 Breast Cancer and I am fighting the biggest fight of my life…So tell me, my husband and 5 yr old daughter how you feel again!!! RETARD!!!!!

        In response to another comment. See in context »
      • collapse expand

        I don’t know you and had never even heard of true slant until my wife , a eleven year survivor of breast cancer, told me about your ignorant report, on your personal feelings about what awareness should or shouldn’t be. I am truly surprised that true/slant would let you publish such a one sided OPINION on a subject. Your use of young slang like, “WTF” and especially the use of “Retard” are offensive, for someone who is supposed to show some sort of intelligence in their writing. Being an adult on facebook you should understand that we are outnumbered by young people and children, and anything that grabs them, even if it’s just one young person, helps. Cancer is an evil thing, and believe it or not some people out there still don’t know that they need to inspect themselves and see a doctor to maybe have a chance to battle it. I have had to deal with more than one type of cancer in my life and would never wish it on anyone. However maybe you should go to the hospital and visit someone dealing with it because then you would understand that not just money helps. “having perception or knowledge: conscious, informed” this is the definition I found for aware and awareness, maybe you should do your job and understand what it is your talking about before you write a mindless and ignorant report about your own feelings, or better yet change your career because it seems you really don’t know what your doing in this one.

        In response to another comment. See in context »
  1. collapse expand

    I received an email a few days ago asking to post my bra color, no mention of BC awareness though just for fun. Fun seems like a much better reason too…

  2. collapse expand

    My wife was practically bullied into posting her color. Then some guy I don’t know hit the “like” button. My question: in the name of breast cancer, can I beat him in a jealous rage?

  3. collapse expand

    Does titillating men into awareness of breasts, uh I mean breast cancer, really help women anywhere? Maybe I should promote a viral “Official Breast Inspector” campaign. [The sad thing is, some percentage of such "exams" might do more good.]

    You can essentially substitute “men” for “people” in that article; there is zero overlap of the two in this particular Venn diagram:
    “…PEOPLE may wonder what the color postings mean. They in turn discover that women are posting bra colors. Possibly finding that titillating…raising breast cancer awareness.”

  4. collapse expand

    I was wondering what the hell was going on with this, and when I heard it was for breast cancer I was actually offended. Yes, picturing my facebook friends without shirts on is fine and good, but if this is really how we’re raising “awareness” (as opposed to money) to help fight the disease, it’s just a joke.

  5. collapse expand

    April is right that “awareness” is overrated. Who ISN’T aware that breast cancer exists? I don’t see how this Facebook gimmick will do anything for breast cancer; nor did I see the point in the NFL’s monthlong gesture of having players and refs wear pink gloves, shoes, etc. We all agree that breast cancer 1) is a thing and 2) is bad – so let’s move past both those points and actually get something done!

    • collapse expand

      Sara, raising awareness is getting something done. I never thought about getting breast cancer at 33. I didnt know any facts even though there is info everywhere. Now I have it… dont speak on things that you dont understand! I thought the gestures are wonderful and if just one person gets a mammo or takes their mother, aunt, friend, sister, grandmother to get tested because of these campaigns, then there is a difference being made.

      In response to another comment. See in context »
    • collapse expand

      And yet another town IDIOT! Let people support and raise awareness any way they want too!!! Until you have gone through being a Breast Cancer victim…please keep your opinions to yourself!!! Until you wake up every morning and look in the mirror at your deformed breasts because of this terrible disease shut your mouth!!!

      In response to another comment. See in context »
    • collapse expand

      So since it is so well of your awareness why don’t you put some money into it while you can still by a bra… I love how the little lady that doesn’t think it will happen to you makes such a ignorant comment because one day my little love it will be some one you know some one you love and making people aware also helps find cures….

      In response to another comment. See in context »
  6. collapse expand

    Show me a man who is titillated by the color of a bra and I will show you a fashion designer!

    Is it the candy wrapper or the chocolate inside that makes your mouth water?

    Personally, I think the whole thing is just insipid and dumb, which is exactly why it spread through facebook like wildfire!

  7. collapse expand

    Lisa, your color sounds like it’s red. For angry.

    Somehow I totally missed this Facebook phenomenon. Apparently, my circle of friends is “unaware.”

  8. collapse expand

    Perhaps if you get outside yourself and read what you wrote as the 3rd person of a calm and stable nature, you might then be willing to accept just how angry and bitter your writing is. Much like a little girl left out in the cold as her friends frolicked and played, oh what fun they were having, a silly thing indeed, but there was no invitation for you to join in. And for you the mere mention of an undergarment is a budding rageful display of an imagination that is not allowed to imagine.Sad for you that anger is your only response..I am just hoping that a person like you has not obtained a concealed weapon permit and purely for the safety of the Facebook Females liberated enough to post the color of their bra…..

    • collapse expand

      I completely agree with mycolorispurple. RELAX, LISA. And by the way Lisa, you are so worried about offending people by this Facebook trend, but you go and write “what RETARD would ……”. I work with children with disabilities and i find THAT comment to be EXTREMELY offensive, even moreso than ANY attempt on FB to raise awareness of a cause. Don’t be a hypocrit!

      In response to another comment. See in context »
  9. collapse expand

    I am seriously disgusted that I wasted a moment reading this article. REALLY?? ANY efforts to raise awareness is worth it….what if it helped ONE woman to think about her yearly Mammogram and she scheduled her appt and it saved her life?

    It sounds like you are more angry that you were not “in the loop” of what was circulating. Instead of being bitter and focusing on the negative….look more at the positive of the situation.

    I wish there were a “cure” for angry and bitter people – so sad to live life this way but it is yours to live. Just like the women who participated on Facebook.

  10. collapse expand

    I am a 33 year old single mother of 2. I have breast cancer. I totally disagree with all of you… if you don’t have it… you dont understand. I belong to a support group of young women that had or have breast cancer we think it its great when anyone makes an effort to raise awareness. The pink ribbon campaign and stroller walks that you mention help raise not only awareness but money for research. I think the “bra” campaign was cute but the creators could have done more to actually raise awareness. Lisa is suppose that knowing someone’s bra color isnt the most appalling thing you’ve ever experienced.

  11. collapse expand

    As a 50 y/o gay male who’s Mother died of cancer, & an avid Fb’er, I think the attraction for some might be Remembrance as much as Awareness. Let’s not mistake Lisa’s anger for petty disinterest in Fb; cancer makes me angry, too, & the cyber world, wristbands and walks don’t help with the pain as your dying, but they sure do comfort those people who are left behind, & offer a sense of community for those surviving.

  12. collapse expand

    I would like to say that I am an active supporter of breast cancer awareness. I not only raise awareness, I am involved in 5 different fundraisers yearly for cancer research. In the last three years alone my family has raised over 7000.00 for the Breast Cancer Society along with 4000.00 we’ve donated to our late mother’s oncologist to help fund prescriptions for those who can’t afford them. This is not including the money raised for the Race for a Cure. I have one question for those of you offended by the recent Facebook “status”. What if this little lighthearted awareness campaign saved one life? Maybe the life of a family member? My mother went unaware of her breast cancer for over two years until it became stage 4 bone and breast cancer and she could no longer walk because of her pain. I would never want another family to go through what mine has in the two years since she passed or even worse the 9 months she survived after her diagnosis. So think about it all of you people out there who have nothing better to do than complain about a campaign that is meant to cause awareness, not offend. I proudly wear a tattoo of a breast cancer symbol on my wrist, it is and will remain, the only tattoo I will ever have. In memory of my Mom and as a way of “lacktively”, as some would call it, reminding women to check and recheck themselves. So to all of you who can sit back and complain about something as lighthearted and trivial as the color of ones bra, this is for my mother and every other woman who has faced or is facing this terrible disease. Pink is my color, and I’m proud to say it.

  13. collapse expand

    “twee pink ribbons and strollathons?” She should be sick of the companies that put a pink ribbon on their packages or otherwise try to cash in on a tragic disease!

  14. collapse expand

    Amazing how Lisa Takeuchi Cullen can continue writing for True/Slant with such an outdated and immature vocabulary. “Retard” indeed! How extremly childish and offensive. “Vomitously” sick? Are you serious?

  15. collapse expand

    Lisa, you are sad and pathetic and I’m going to have to assume you have no life if you actually wrote an article about this? Really? WTF. These women are showing their enthusiasm towards breat cancer awareness and you have to shoot down the idea because it disgust you? Well you disgust me. And furthermore you wanted to vomit when thinking about someone’s undergarments? WOW get a life and GROW THE HELL UP!

  16. collapse expand

    I do not think it has been reduced to pink ribbons and such, things such as the pink ribbons just help to remind women. The color of the bra — same thing but I do feel it was directed to capture the thoughts of the younger people. Young women need to think about this also. So instead of looking at the negative of a promo to make one aware of things — maybe you should try to see the positive.

  17. collapse expand

    I was wondering what the hell was up with this, now I know, thanks for calling it like you see it, I agree, the whole thing just seems insepid and dumb, mycolorispurple seems to not get what you’re trying to say here.

    Honestly, there are other ways to raise awareness of breast cancer besides something like this. Well written Lisa, and honestly, bra colour is your business, and yours alone is all I got to say about this.

    • collapse expand

      Justin….(1) You’re a man – what part of this is offensive or foolish to you? (2) I get it just fine, it seems you do NOT GET IT! (3) It seems you have the same ignorant and close-minded mentality as this Lisa person.

      By the feedback of this article…Lisa didn’t research well enough, before she spouted at the mouth. She is angry because she was out of the loop and had no idea why bra colors were showing up on her husbands Facebook.

      What NEITHER of you understand is that posting wasn’t to find a CURE…it was so women remember that this is always a threat to US. No one said it was funny and plain and simple fact…if you don’t agree with it, DON’T participate! Seems this article didn’t work in Lisa’s favor and that was to seize the efforts of any woman who is concerned about BREAST CANCER.

      This writer has no business writing….she should stick to changing diapers.

      In response to another comment. See in context »
    • collapse expand

      You don’t want to play? Then Don’t! Who is making you? This is the best thing you can find today to get pisssed off at? Try harder next time . . .

      In response to another comment. See in context »
  18. collapse expand

    I wish people wouldn’t get so angry. ALL of this in itself is raising even more awareness to fight for a cure… I received the invitation and participated on facebook.. Turns out the women on the thread are determined power women. We are meeting next week to brain storm & plan some sort of local fundraiser this year to raise money for cancer.. A night with a fashion show, music and food. The proceeds will be donated to a cancer foundation here in our county…
    So, How cool is that??
    Turn a silly little game into helping those in need. That’s what I call raising awareness.

  19. collapse expand

    You know, its pretty easy to say, why do something fun to raise awareness. But then I guess you have never had or do not have breast cancer yourself. Believe me, when you are in that situation, something a little fun is a welcome relief. I have gotten sick of the reality of, I or my daughter could DIE of this disease. The reality of chemo, radiation, vomiting, surgery, fake boobs and no energy and no hair. Lisa Takeuchi Cullen, a little lightness is VERY WELCOME. So go ahead, be vomitously sick, those of us suffering from this need a little laugh once in a while.

  20. collapse expand

    What really “angered” me is your stupid article about it. Did you really just waste your time writing this?????? OhH-are you trying to get attention for yourself? I get it now.
    I kept putting off my mammogram when I saw the Facebook message-I said “oh crap” I really need to get that done. Seriously honey- get a life.

  21. collapse expand

    Dear Lisa,
    If you take life too seriously you won’t make it ! I am a breast cancer survivor and humor is what got me through surgery, chemotherapy and radiation. Lighten up!!!

  22. collapse expand

    Lisa Takeuchi:

    What would more effectively raise breast cancer awareness? Do you know what the entire “insert the color of your bra in status” did? It got people talking, quite obviously.

    Who are you to say that some woman reading it didn’t remember to schedule a check up because of the stir it caused? Any ideas for a more solemn, fitting tribute? Perhaps a mass wrist-slitting or a primal scream therapy session?

    So sorry the “twee pink ribbons make you vomitously ill.” The next time you use the term “vomitously ill,” perhaps you should think about the women who wear those ribbons that say “survivor.” Ask them what it’s like to lose a breast, or endure chemotherapy–treatments that DO make someone “vomitously ill.”

    I can only assume from your commentary that you’ve never been to a “strollathon.” Standing on the track of a high school football field, I watched crowds of women of all ages take their “victory lap.” They lived through quite an ordeal and showed up to celebrate.

    They wear their pink ribbons proudly, to celebrate a second chance at life. But there are those who do it to remember the friends, aunts, mothers, sisters, and daughters who didn’t make it.

    –the girl with the leopard print bra.

  23. collapse expand

    For the love of Pete! No participant actually “believed” posting their bra color as their status on facebook would cure cancer. Get real and quit complaining about women having a little fun. It was harmless and didn’t slander anyone which is more than I can say for most so-called reporters looking for their next hot story. Sorry your invitation got lost in the ‘virtual’ e-mailbox. Grow up and get over it!

  24. collapse expand

    i would of thought that anything raising awareness for breast cancer would be a good thing, weather it be writing the colour of your bra, or pink ribbons, if it raises awareness then surely thats a positive thing?

    it comes across that you are snobbish. mabye u just didnt like the thought of ur husband knowing the colour of his female friends bras??

    also if were picking things apart u also called the people who participated in this “retards” this is a very derogatory term, and im sure anyone who is mentally challenged would not appreciate ur flippant remarks!

    if people want to do something fun to raise awareness for a good cause, mabye next time you should just let them get on with it and instaed of being such a shrew, just put ur lap top away and go and donate some money!!!

  25. collapse expand

    I understand that we have been censored as in how stupid can you be, that the color of your bra will help!!! Here is my comment to Lisa Takeuchi Cullen. “You know, its pretty easy to say, why do something fun to raise awareness. But then I guess you have never had or do not have breast cancer yourself. Believe me, when you are in that situation, something a little fun is a welcome relief.I have gotten sick of the reality of, I or my daughter could DIE of this disease. The reality of chemo, radiation, vomiting, surgery, fake boobs and no energy and no hair. Lisa Takeuchi Cullen, a little lightness is VERY WELCOME. So go ahead, be vomitously sick, those of us suffering from this need a little laugh once in a while.”

  26. collapse expand

    “there is no such thing as negative publicity” as the old adage goes. So anything that may put Breast Cancer awareness back into the media mainstream such as this facebook tread (or even this rant we’re writing about) is a good thing. Move forward.
    Telling people to ban anything just because YOU might be offended by it is just wrong, not to mention a very fascist mentality. If you don’t like it, don’t subscribe to it. In fact, be pro-active about the cause and come up with your own way to bring attention to it. Otherwise you’re just wasting your time and ours, and putting TOO much effort into banning, then promoting Breast Cancer awareness. I’m a biker, and we do lots of fundraisers. Breast Cancer is one of them. Why? Because bikers like breast. Yeah its crude, and not many people will agree with our methods, but the millions of dollars we raise should account for one thing, How you should market a cause to reflect the people you want to support it. So setting sensitivity aside lets get with the program. Look at the bigger picture.

  27. collapse expand

    I’m wondering if the authors have to follow the same ToS?

    “We have three simple requests:

    1. Be thoughtful, relevant and respectful.
    2. Add value to the conversation.
    3. Treat others as you’d like to be treated.

    We each have a voice. Please use yours wisely and well.”

    Did she really just pose a question by saying “What retard thinks this is a plausible sequence of events”.
    What happened to being thoughtful and respectful or treating others as you’d like to be treated. Lets see what happens when the mother of a mentally handicapped child hears her use that term.

  28. collapse expand

    …you are the first person that i have seen who has actually shown a bra in your article…why? your completely demeaning attitude, while you tell us your husband is changing a diaper, maybe yours, is just appalling…you wish you didnt know what the colors were about? i wish i never read your slant….no truth….just slant… you are a young liberal know it all and what you think might make you feel important…but i just made you look little….sometimes a bit of lightweight fun is a good thing in the middle of such a serious heavy subject…which i am betting you have never dealt with…….read the comments on the carl franzen article….no one wants to hear your vomit spouting…

  29. collapse expand

    “WTF? What retard thinks this is a plausible sequence of events? Learning Facebook friend’s bra color > mammography > cure for breast cancer?”

    What I would like to know IS_ what kind of synidcated journalist or writer who expects to be taken seriously would call someone retarded for sparking an action which had good intentions and was promoted to give more thought and care to the disease: hence, AWARENESS. Seems to me, that your inability to realize and see the good intentions of people has clouded your judgement of character, and turned you into an unfeeling, cynical person. In no way at all was it ever insinuated that telling the color of your bra would “cure cancer”. In a world where we see so much apathy, it is amazing to find the people that do still care about such a cause and the struggles of other people enough to designate a small moment of their time and a little of their personal information. Many women enjoyed participating in this, and if they didn’t want to ~ THEY DIDN’T HAVE TO. You have won my vote for writing I will be avoiding in the future. Congrats, Queen Coldheart, and I hope that you are blessed enough to never develop breast cancer, for you may have to be around the very same people you have put down. PS…RED!!!

  30. collapse expand

    The fact that women taking part in a campaign to acknowledge a disease that kills, make you “vomitously sick”, shows just how closed minded and “in the box” you are!!! As a cancer survivor (NOT BREAST CANCER), I am ever impressed that people are willing to rally in any way, shape or form to fight all forms of cancer! I hope you are never stricken with any disease or ailment that open awareness could help you with a cure!!! You, Lisa Takeuchi Cullen, make me “vomitously sick”!

  31. collapse expand

    I think Lisa needs to get a life! Its all for shits and giggles….and you do take life way too seriously!

    Amy

    p.s. by the way “black!!!”

  32. collapse expand

    I am in favor and respectful of people expressing their opinions; often, when I read articles, I search for comments or rebuttals in order to hear both sides of the story and educate myself. In this case, I am “vomitously,” sick with Cullen’s point of view. Perhaps Facebook’s bra reveal wasn’t her choice for the “correct,” way to raise awareness, but when it comes to raising awareness for a disease, why is there a right or wrong way? Pink ribbons and strollathons are survivors and supporters way to rally and say, “we are going to beat this together!” It is an opportunity for people to acknowledge the disease and those that suffer from it. When something like cancer is controlling so many lives, it is an outlet to not only raise money and encourage women to do self-exams and speak with their doctors; but, it is also a way to feel like you can do something, anything, rather than sit around and wait for a cure. I think more women survive because they stand up and fight. I think Cullen has made herself sound incredibly uneducated and ignorant. I respect that she feels passionately about the subject, but so do I. If revealing a bra color is a way for someone to support breast cancer and possibly their mother, grandmother, or aunt…then by all means. Who is Cullen to judge.

  33. collapse expand

    this was a fun way to again spread awareness, nothing more…YOU need to GROW A PAIR as the men would say.
    “vomitously sick” indeed. Jealous, that you didn’t think of it? or is it the attention that FB is getting and not your blog?

    Proud to say…Commando!

    Susan

  34. collapse expand

    “What retard thinks this is a plausible sequence of events?”
    .. Possibly the same type of person who would use “retard” as an insult. How would you feel if the sentence read…
    “What Half-Asian thinks this is a plausible sequence of events?”
    I can assume from the big words you like to use in your forum that you are smarter than that.

  35. collapse expand

    Oh gosh, get over it! People are always wahhhhhhhhing about something & making more of things then they are. My bra is black today! No one may care & there’s no harm in telling anyone that, the only evil was created in your MIND! Go away… do something useful besides whining!

  36. collapse expand

    I have spent the last 2 years with a both parents having cancer. My father-in-law passed away 16 years ago with lung cancer. It is my hope that every walk-a-thon that I happily walked, popped popcorn, gotten cotten candy everywhere, grilled ears of corn and dipped them in butter to my elbows, organized 2 scrapbook for the cure events made it possible for my mother to have had a new procedure this year to treat her breast cancer on her liver and be doing well today. I also hope that the continuation of all these “meaningless” (according to some) events will help myself, my two sisters, my two nieces and all my bffs. So if the color of my bra, which I posted was RED caused someone to think, “I haven’t had my mammogram” was a bit much well let me just say… TODAY ITS PINK!!!!!

  37. collapse expand

    you are so stupid. Is there anything else you would like to complain about? Looks to me like you just want 5 min. fame How old are you again? STFU! and move on if you dont like it then dont FUCKING POST YOUR BRA COLOR its SIMPLE!

  38. collapse expand

    Some of the people that write these meaningless ONPINIONATED columns, really bother me. Foremost Lisa Takeuchi Cullen at True/Slant has never had breast cancer and is ignorant to the fact that those “little pink ribbons” and the posing of the bra colors online, are only a way to bring light to the situation NOT CURE IT OBVIOUSLY. As a college student majoring in mass media and journalism. I can’t wait until I have the opportunity to sit some of these biased people like her down.

    As a relative of a stage 3 breast cancer survivor, keeping a strong support system and spirit is vital. I have sat through chemo treatments. I have done 90 miles per hour down the freeway when a treatment has gone wrong. I understand how a woman feels to have her “womanhood” taken away. I can now understand the pain that people go though. DO NO MOCK WHAT YOU DO NO UNDERSTAND. I challenge her, and anyone to go to any hospital and speak to people who have had breast cancer and see what they go through. WE ARE THANKFUL FOR THE PINK RIBBONS!! Thankful for the “Race for the cure” campaign. Thankful for the people who try to make people smile by posting a bra color.

    What do you want to see as a awareness method?? A casket ?? Will that make you aware?

  39. collapse expand

    Lisa, I must have missed in the memo that this campaign was intended to “cure” breast cancer. Did you hurt yourself making that leap?

    I think your anger is way over the top and totally misplaced. Also, your reporting is inaccurate and since when does a good reporter use a crutch like ‘WTF’ to convey their anger? Use your words!

  40. collapse expand

    You can take me on against this any time you’re ready my dear…..how do I know I can beat you at this?? Because I’ve already beaten breast cancer !! It’s time to lighten up a little bit; and I believe that my fellow survivors have a better, richer and more realistic sense of humor and knew that this was fun, easy and a harmless way to show support. And I’ll take support from my friends any time it’s given.I proudly gave my bra color that day and after a double mastectomy, I’m damn proud to shout it out.

  41. collapse expand

    Wow. Overstate much? Everyone knows about breast cancer. Everyone knows posting your bra color on Facebook isn’t going to cure it. Duh.

    However, if you ask me a simple thing like posting your bra color gets breast cancer in the news and talked about (which it obviously has) then I am all for it.

    I posted mine and got a sweet note from a friend that just finished up chemo fighting this horrible disease. She said seeing everyone’s bra colors made her smile all day.

    So get off your high horse and post your bra color. Even if all you accomplish is making someone smile you’ve done a good thing.

    It can’t hurt, it might help!

  42. collapse expand

    I think you and everyone else that has a problem with the bra color posting needs to get over yourselves. I have been an oncology nurse for 17 years. If this posting helps at least one person understand the need for screening and schedules a mammogram than it has served its purpose. I am sure if it had to due to with global warming or saving animals people would not have had a problem. And yes I love animals so don’t call me an animal hater!!! I think it would be great to have a “what color is your underwear in the month of March for colorectal cancer awareness!!!!

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    I thought this idea was a good one. Not only did it add a little deceptive and fun to a person’s day, but it reminded each of that that can wear a bra, and those who no longer can, that the ever-present threat is there. I think most of us either have had, or had a loved one or close friend that has had to endure breast cancer. When i saw, and responded to this email, I remembered the pain pain and suffering a dear loved one endured because of breast cancer, and the strength she had that pulled her through over 25 years ago. I am fortunate that enough people sent out reminders, in one manner or another, that I may still talk to her everyday and admire the courage she has demonstrated. This simple exercise reminded me how lucky I am to still be able to wear a bra; that I have a high risk and need to stay one step ahead of breast cancer; and, of the strength of the survivors! God bless us all!

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    While the bra color thing on facebook is stupid I don’t find anything wrong with the pink ribbons or strollathons as you called them. They are not strollathons. They make money to be donated to cancer research. My mother has done quite a few and has raised a lot of money and at these “strollathons” that my mother raised money for they had a walk that was cancer survivors!!! And a lot of people in my family have had cancer including breast cancer and I proudly wear my twee pink ribbon for THEM!!!!!

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    And again I say !! Some of the people that write these meaningless ONPINIONATED columns, really bother me. Foremost Lisa Takeuchi Cullen at True/Slant has never had breast cancer and is ignorant to the fact that those “little pink ribbons” and the posing of the bra colors online, are only a way to bring light to the situation NOT CURE IT OBVIOUSLY. As a college student majoring in mass media and journalism. I can’t wait until I have the opportunity to sit some of these biased people like her down.

    As a relative of a stage 3 breast cancer survivor, keeping a strong support system and spirit is vital. I have sat through chemo treatments. I have done 90 miles per hour down the freeway when a treatment has gone wrong. I understand how a woman feels to have her “womanhood” taken away. I can now understand the pain that people go though. DO NO MOCK WHAT YOU DO NO UNDERSTAND. I challenge her, and anyone to go to any hospital and speak to people who have had breast cancer and see what they go through. WE ARE THANKFUL FOR THE PINK RIBBONS!! Thankful for the “Race for the cure” campaign. Thankful for the people who try to make people smile by posting a bra color.

    What do you want to see as a awareness method?? A casket ?? Will that make you aware?

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    cmon some of us don’t have 500 dollars to raise breast cancer awareness or for the cure, we do what we can. Again, civilization complaining about something. Damn if you do damn if you don’t. To the guys’ comment “wife being bullied into doing it”…give me a break! lmao pleeease. Im just as sensitive about the topic, I have had an aunt diagnosed with it, so I get it. Please though people, stop taking everything the wrong way, stop complaining and whining, and start living and learn to smile a bit.

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    Ofcourse people are gonna complain about the bra thing lol it’s the society we are surrounded by. “Awareness” is important, we all know that, and donating is also. Learn to live a little, and smile and not take every little thing so seriously. Any effort is worth something no?

    And to the comment from that man saying his wife “was bullied into participating”…give me a break. LOL pleeeease.

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    About Me

    Read Wasabi Mama for your daily dose of sinus-clearing rant on parenting, work, media and entertainment. If you like a fresh nasal passage, please click below my photo to "follow me." For more on me, please visit www.lisacullen.com.

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    Followers: 192
    Contributor Since: January 2009
    Location:New Jersey