The likely outcome of the Disney-Marvel Comics merger
The LA Times in its coverage of the acquisition of Marvel Comics by entertainment leviathan Walt Disney plays up the control Disney will get over Marvel’s library of characters.
The acquisition would give Disney access to a library of more than 5,000 characters — several of whom have inspired major films for other Hollywood studios. Marvel, meanwhile, gains the clout of Disney’s ability to take a popular character and make money on it through films, television and licensed merchandise.
“We believe that adding Marvel to Disney’s unique portfolio of brands provides significant opportunities for long-term growth and value creation,” said Disney President and Chief Executive Robert A. Iger.
via Disney to acquire Marvel in deal worth $4 billion | Company Town | Los Angeles Times.
This can mean only one thing:
(HT: Super Punch)
Or, if you prefer, here’s our Allison Kilkenny’s version.
Honestly, I’d like to see the fine print in this contract. Will Disney also be acquiring Stan Lee’s closely guarded formula for adamantium steel? Will they make the Disney World monorail out of it so that there will never again be a deadly crash?
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As a roller-coaster fan, I’m wondering what happens to the Hulk and Spiderman rides at Universal Studios’ Islands of Adventure in Orlando. Marvel has a very heavy presence near, but not at, Disney World.
Ditto Bob… Spiderman is the coolest amusement ride ever.
I’m curious what this also portends, re: Disney’s access to the Marvel character line. For example, does this mean that we can expect a typical Disney ‘family friendly’ Age of Apocalypse movie with Dakota Fanning, Tom Hanks and a dog who is smarter than every human (and mutant) in the film?
In response to another comment. See in context »Unfortunately what its means is that another independent film company has gone corporate. It was the independents that proved there was money in small quirky films, foreign films, horror and science fiction and they have all been co-oped by the big boys. They proved that films didn’t need big stars or big budgets and now none of them can make a film under 15 million or have the nerve to go with unknowns. I find it sad.