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Nov. 19 2009 - 10:20 am | 40 views | 0 recommendations | 11 comments

Waffle-lovers lament as shortage strikes our struggling nation

Photograph of two Eggo's toaster waffles with ...

Image via Wikipedia

First pumpkin pie, now waffles?

Kellogg Co. says there will be a nationwide shortage of its popular Eggo frozen waffles until next summer because of interruptions in production at two of the four plants that make them.

This week, news of the shortage spread quickly on Twitter as shoppers reported not being able to find the breakfast food. Fans of Eggos lamented their scarcity on the waffle’s Facebook page, which has more than 400 members.

Waffle-obsessed Americans have taken to rationing their remaining Eggos: “We have eight of them, and if we ration those—maybe have half an Eggo in one sitting—then it’ll last longer,” said stay-at-home mom Joey Resciniti. “I told my husband that maybe I need to put them on eBay.”

This is getting ridiculous. Especially because as far as I know (and correct me if I’m wrong here, waffle production theorists) Eggos don’t need to be harvested in fields in pristine weather conditions in order to grow up to be big, healthy, delicious Eggos. An Eggo, in fact, is a man-made creation. And men should be able to make more, no?

At any rate, I haven’t enjoyed an Eggo since a grade-school sleepover in the ’80s. But that doesn’t mean I don’t want one, right about now. And I have a suggestion. In lieu of our “jobless recovery,” what if some waffle-makers, or former editors and writers, were hired to work overtime, around-the-clock even, to make this situation right again?

In the meantime, here are a few home-tested items you can eat for breakfast instead of Eggo waffles:

• Yoplait Whips! Yogurt

• Cold pizza

• An egg and cheese from your neighborhood bodega

• Leftover Chinese food heated up in the microwave

• Grape Nuts

• A Diet Coke

• Your own homemade waffles

• Nothing. You need to save room for that pumpkin pie at Thanksgiving (D’oh!)

via Leggo my Eggo! Kellogg fights waffle shortage – Boston.com.


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  1. collapse expand

    A shortage of Eggo waffles? When did America turn into the Soviet Union!?

  2. collapse expand

    Sen. Lieberman is calling for an investigation into Pillsbury for potential tampering…

  3. collapse expand

    Folks will starve waiting for Eggos, and not put up like $20 for a cheap li’l electric waffle iron?

    http://www.target.com/Oster-Chrome-Waffle-Maker/dp/B00006FMT8/ref=br_1_2/188-6089630-7628345?ie=UTF8&frombrowse=1&searchView=grid5&searchNodeID=1162310&node=1162310&searchRank=pmrank&searchPage=1&searchSize=30&id=Oster%20Chrome%20Waffle%20Maker

    Heck, you can even get waffle iron plates for the George Forman grill..

    And I’m the laziest guy around, but I can still mix up a batch of waffle batter and chuck in some goodies like chocolate chips or blueberries or bananas or apples, along with cinnamon, ginger powder, almond essence, and nutmeg.. It’s like having a giant, fluffy fortune cookie for breakfast ;)

  4. collapse expand

    Is this really important news?

  5. collapse expand

    No kidding- get a waffle iron for > $20, make a giant batch, freeze the leftovers. Waffles freeze quite well and defrost nicely in a toaster oven.
    This news flash was a headscratcher for me. The only thing going for Eggos is price and convenience, but they taste like corrugated cardboard when compared to the real thing.

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