Why Did McDonald’s Close In Iceland?

So you might have read that McDonald’s is pulling out of the country of Iceland. That’s right, the symbol of American globalization will no longer be on Icelandic shores. The three McDonald’s restaurants – all in the capital Reykjavik – will close next weekend.
The real reason for the closure might have been the adapted Icelandic McDonald’s menu. Did they really think they were going to sell that many Big McThorramatur or Hakarl McNuggets washed down with a Nymmjolk shake. Perhaps the company mascot of Bjork McDonald just didn’t resonate with Icelandic citizens.

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