“News is more than what happens.”
So said Jock Whitney, publisher of the New York Herald Tribune. He believed in voices, and so do we. Insights, perspectives and the story inside the story.
True/Slant is an original content news network tailored to both the “Entrepreneurial Journalist” and marketers who want a more effective way to engage with digital audiences. Contributors, consumers and marketers each have a voice on True/Slant.
True/Slant is the digital home for the “Entrepreneurial Journalist.” Knowledgeable and credible contributors anchor and build their digital brands on True/Slant using tools that enable them to easily create content and craft stories filtered through human perspective (not an algorithm).
Consumers have direct access to contributors they respect and follow. By commenting with contributors and each other, they create an authentic and ongoing dialogue around the news.
Marketers express their corporate voice through the T/S Ad Slant using the same tools available to contributors. T/S Ad Slants are fully transparent, with marketer-created content clearly labeled to maintain the integrity of the conversation. For more information please contact firstname.lastname@example.org.
Our goal is to build a community that is as engaged with the news as we are. With that in mind, this is by no means a finished product. We launched our Beta in June 2009 and continue to develop and extend the experience.
True/Slant, a privately held company funded by Forbes Media and Fuse Capital, is based in New York.